(SPEC AD)

Mentos has a long history of memorable, albeit quirky television ads. Recently they've made an effort to step away from "The Freshmaker" campaign we all know & love for a different, yet still silly approach. Appreciating both, I wanted to marry the old & the new, bringing back the feeling of those classic Mentos ads while adding in the tone of a big budget summer movie. "Dragon" is a modern day David & Golieth...with a lot of fire, explosions & cool, minty breath.  

SCRIPT DOWNLOAD: 'Dragon'

 

DRAGON STORYBOARD: